Soaps.com has learned that Cameron Mathison (Ryan Lavery, All My Children ) has booked another sort of soap gig - he's starring in a new ad campaign being launched to promote Cheer laundry detergent!
Proctor and Gamble has announced that the new ad campaign was inspired by Daytime drama, and will be called "Brighten Bay." It will feature storylines and webisodes set in the fictional Brighten Bay community, and surrounding Mathison's...
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